WELCOME!

🍁🎄 UNWRAP THE MAGIC OF THE SEASON! 🍁🎄
Explore, collect, and celebrate! Join us as we uncover Dutchtown’s holiday magic together.
Welcome to the Discover Dutchtown Adventure! This holiday season, embark on a festive journey to support local businesses, collect stamps, and uncover surprises all around Dutchtown. Ready to unwrap the magic?
Dutchtown's Winter Wonderland Holiday Gala 2024

It’s time for our annual Winter Wonderland Holiday Gala—a festive evening where we come together to support NICstl, celebrate Dutchtown, and raise essential funds to keep our neighborhood thriving. This year, the gala has even more magic, as it’s also the milestone celebration of the Discover Dutchtown Adventure!
What out for the:

Announcement of the Winners of the Inaugural "Discover Dutchtown Adventure" Campaign!
The wait is over! After an incredible journey of exploration, discovery, and adventure, we're thrilled to unveil the winners of our very first "Discover Dutchtown Adventure" campaign!
PRIZES INCLUDE:
Hosted by:



Your Adventure Starts Here!
Ready? Let's go!
What is the Discover Dutchtown Adventure?

A holiday journey filled with exploration, celebration, and community spirit!
Discover Dutchtown Adventure is a holiday-long celebration inviting you to explore Dutchtown’s unique local businesses, gather stamps in your Passport, and uncover holiday surprises along the way. Grab your Passport, check in at participating locations, and discover the hidden gems of Dutchtown!
Get Your Discover Dutchtown Passport

Your ticket to explore, collect, and win!
Start your adventure by picking up a Discover Dutchtown Passport at The Wink! on November 9th or from any participating location. Download it also using the button below. Use your Passport to check in at local businesses, complete fun photo challenges, and gather stamps. The more stops you visit, the more points you collect—and the closer you are to winning amazing prizes, including a laptop and Ray-Ban smart glasses. Ready to start unwrapping the magic?
How to Earn Points and Win PrizesStep 1: Pick up a Passport booklet at participating businesses or download the TurfHunt app to start your adventure.
Use the code: RRZYIF
Step 2: Visit participating businesses, collect stamps, and complete challenges to earn points.
Step 3: Once your Passport booklet is full, drop it off at any designated drop-off location, such as Neighborhood Innovation Center or The Wink!
Step 4: The more points you collect, the better your chances to win prizes announced on December 11 and December 30!
Explore Dutchtown’s Hidden Treasures

Find participating shops and more on our Discover Dutchtown Adventure Map!


Holiday Event Calendar

Plan your Discover Dutchtown Adventure with our event calendar
Check out the Holiday Event Calendar for key dates and events across Dutchtown Discover campaign-wide events like Winter Wonderland Gala, as well as special dates hosted by participating businesses. Don’t miss out on all the festive happenings!
Downloadables
- Business Owner Guide
- Discover Dutchtown Passport
- Discover Dutchtown FAQS
- Hi-Res Logos
- Promotional Graphics
Small Business Saturday Materials (c/o AMEX)
Having trouble accessing the files? Email us at [email protected]
LET'S GET IN TOUCH!

FAQs

Q: What is the Discover Dutchtown Adventure?
A: It’s a community-wide holiday journey to explore Dutchtown’s unique businesses, collect points in your Passport, and discover hidden treasures—all while supporting local entrepreneurs and having fun!
Q: How do I participate?
A: Pick up a Passport booklet at participating businesses or the Kickoff event on November 9th. Prefer digital? Download the TurfHunt app and Use the code: RRZYIF. Look for Discover Dutchtown signs and decals to spot locations. Use your Passport or the app to complete challenges, check in, and earn points your way!
Download the TurfHunt App here:
Code is: RRZYIF
Q: Where can I get a Passport?
A: Passports are available at the Kickoff event or at participating Dutchtown businesses. Start exploring to uncover new favorite spots!
Q: How do I earn points and win prizes?
A: Visit businesses, complete challenges, and check in to earn points. The more you explore, the more chances you have to win! Top prizes are awarded at the Holiday Gala on December 11, with a final drawing on December 30.
Q: What prizes can I win?
A: Win tech gadgets, gift cards, and exclusive experiences. Major prizes are given at the gala, with more holiday surprises drawn online on December 30. Keep discovering to increase your chances!
Q: When does the adventure end?
A: The adventure runs until December 31, but the best prizes are awarded at the gala on December 11. Start early to collect points and make the most of your journey!
Q: Do I have to pay to join?
A: No, it’s free to participate! Grab a Passport or download the app and start exploring. Along the way, you’ll find unique gifts, tasty treats, and special deals.
Q: How does this help the community?
A: By participating, you support Dutchtown’s small businesses and community growth. Plus, you’ll discover amazing places, win prizes, and find unique holiday gifts—making it a win for everyone!

Check out the Participating Locations:
MERAMEC
• 100% Gay Haberdashery & Mindful Center
• Behrmann's Tavern
• Da Picky Vegan
• DTCID
• Dutchtown Main Streets
• Greenfields Custom Interior
• Kismet Records
• Kwamboka
• Medwin Primary Care
• Neighborhood Innovation Center
• Read A Book STL
• Tacos La Jefa
• Tawakal Halal Grocery
• The Wink!
• Twice Blessed Resale Shop
• Urban Eats
• Winkelmann Drug
• Whew! That's Tasty!
VIRGINIA
• Intertwine Wine Bar
• Sign of the Times Tattoo
• Tiny Postcards Counseling & Creative Arts
• Wildfruit Projects
• Your Place Diner

Downloadables
- Business Owner Guide
- Discover Dutchtown Passport
- Discover Dutchtown FAQS
- Hi-Res Logos
- Promotional Graphics
Small Business Saturday Materials (c/o AMEX)
Having trouble accessing the files? Email us at [email protected]

Dutchtown's Winter Wonderland Holiday Gala 2024

Hello, fellow visionaries, builders, and changemakers! 👋

It’s time for our annual Winter Wonderland Holiday Gala—a festive evening where we come together to support NICstl, celebrate Dutchtown, and raise essential funds to keep our neighborhood thriving. This year, the gala has even more magic, as it’s also the milestone celebration of the Discover Dutchtown Adventure!

What out for the:

Announcement of the Winners of the Inaugural "Discover Dutchtown Adventure" Campaign!
The wait is over! After an incredible journey of exploration, discovery, and adventure, we're thrilled to unveil the winners of our very first "Discover Dutchtown Adventure" campaign!
What's Happening?
🎁 Exclusive Prizes for Discover Dutchtown Adventurers: We’ll be awarding special prizes to top Passport participants who have explored Dutchtown’s businesses this holiday season.


🐴 Horse-Drawn Carriage Rides: Hop on for a cozy carriage ride through Downtown Dutchtown, and cast your vote for the best holiday window display along the way!

🌮 Food and Flavor from Around the World:


Silent Auction: Bid on one-of-a-kind treasures and experiences donated by Dutchtown businesses—all proceeds support NICstl’s community programs.

🎵 Live Music by Ivas John: Enjoy soulful holiday tunes and local favorites that bring warmth and cheer to the night.
💰 Get your One of a Kind T-shirt Printed & Customized on site: Your choice of 3 designs on an upcycled T-shirt, or bring your own T and The Rockin' Redhead will give you a custom design!
Hosted by:

She is a weekend morning anchor and multi-skilled journalist at KSDK 5 On Your Side. She anchors Today in St. Louis, Weekend Edition on Saturdays and Sundays at 6 and 9 a.m., and also reports during the week, covering various stories across Missouri and Illinois. Since joining KSDK in June 2022, she was promoted to weekend morning anchor after her first year. Mercedes previously worked at TEGNA’s station in Little Rock, Arkansas, and graduated from the University of Missouri’s Journalism School.

Celebrating Dutchtown’s Best: Help us honor the incredible local businesses that keep Dutchtown strong with the Legacy Business Award and Immigrant Business Award.


But wait... there's more!

The Discover Dutchtown Adventure continues through December 31, so keep exploring! Collect more points in your Passport for a chance to win additional prizes in our final online drawing on December 30.
Be part of Dutchtown's Story

Every ticket, every T shirt, every donation supports NICstl’s work to empower local entrepreneurs and uplift our community. By joining us at the Winter Wonderland Holiday Gala, you’re making a real difference in Dutchtown’s future.


Why your presence matter?
Your participation lights another candle in the legacy of Dutchtown's century-old entrepreneurial spirit. Each ticket and collaboration at the Gala has impact. It supports the Neighborhood Innovation Center's Microbusiness Incubator (Mbi) program and Capital improvement at our facility, at 3207 Meramec St.

For the Aspiring, the Established, and the Supporters: Whether you're an up- and-coming entrepreneur, a seasoned business owner, or a believer in the power of small businesses to uplift communities, this Gala is the place to be!

Why your presence matter?

Don’t miss this unforgettable night of holiday joy and community spirit. Reserve your spot, join the adventure, and let’s unwrap the magic of Dutchtown—together!For sponsorship details or questions, light up our inbox at [email protected]. Join us in this enchanting evening. Be part of something bigger, bolder, and brighter. Let’s celebrate Dutchtown’s story and invest in its unwritten chapters.

Start Your Discover Dutchtown Adventure This Small Business Saturday!

Small Business Saturday: Discover Dutchtown Edition is happening next Saturday, November 30th, as part of our ongoing Discover Dutchtown Adventure! 🤝💼
Shop local, collect stamps or earn rewards, and have fun while supporting Dutchtown’s amazing small businesses!Grab your Passport booklet or download our Turfhunt app to get started.
Use the code: RRZYIF
Participating Businesses for Small Business Saturday:
MERAMEC
• 100% Gay Haberdashery & Mindful Center
• Behrmann's Tavern
• Da Picky Vegan
• DTCID
• Dutchtown Main Streets
• Greenfields Custom Interior
• Kismet Records
• Kwamboka
• Medwin Primary Care
• Neighborhood Innovation Center
• Read A Book STL
• Tacos La Jefa
• Tawakal Halal Grocery
• The Wink!
• Twice Blessed Resale Shop
• Urban Eats
• Winkelmann Drug
• Whew! That's Tasty!
VIRGINIA
• Intertwine Wine Bar
• Sign of the Times Tattoo
• Tiny Postcards Counseling & Creative Arts
• Wildfruit Projects
• Your Place Diner
• Prestige Motors
• Palacios Mexican Restaurant
• A & Q Custom Wheels & Tires
Earn bonus points with every check-in at our participating businesses!

Kick off the Discover Dutchtown Adventure on November 9th!
Celebrate the start of the Discover Dutchtown Adventure with The Wink! Expansion Celebration on Saturday, November 9th, from 12:00 PM – 6:00 PM. Dive into a day filled with festive shopping, live music, holiday treats, and local vendors. Pick up your Passport, start collecting stamps, and get bonus points just for joining us at the kickoff!

Get ready for a fun-filled day of discovery with these activities:
Start Your Adventure:
Grab a Discover Dutchtown Passport, collect stamps, earn prizes, and explore local gems!

Explore The Wink!’s Newly Expanded Spaces:
Discover local makers at The Wink!'s expanded space, featuring Kismet Records, 100% Gae Haberdashery, by MicheleMohr, and more!

Shop Downtown:
Stop by Read A Book STL, Winkelmann Drug, and other stores for unique gifts and essentials around Downtown Dutchtown.

Enjoy Live Entertainment:
Dance to live music, hear open mic poetry, get a tarot reading, and try Laughter Yoga.

Taste Local Bites:
Treat yourself to delicious food from Urban Eats, Tacos La Jefa, Da Picky Vegan, and more.

Happy Hour & Fire Pit:
Relax with drinks, snacks, and live tunes from 4:00 PM - 6:00 PM.

‼️ WE ARE NO LONGER ACCEPTING FORMS ‼️
For Dutchtown Businesses: Join the Discover Dutchtown Adventure!

Are you a local business? Join the adventure!
Are you a Dutchtown business owner? Join us in making this holiday season special! Sign up to be part of the Discover Dutchtown Adventure and connect with the community while increasing your visibility. Simply fill out our application form, and we’ll be in touch with details on how to participate.